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Plain Vanilla Investments

plainvanilla.nl Direct investor

Plain Vanilla Investments is a private equity firm based in Rotterdam, Netherlands. It invests in Netherlands-based technology companies with business-critical products, typically in niche markets, and takes an active, hands-on approach to support growth.

Plain Vanilla Investments is a private equity firm headquartered in Rotterdam, Netherlands. It invests directly in companies, at growth, in business software, smart systems & devices, tech-enabled services and digital platforms. 4 portfolio companies, as it reports.

“We invest in Netherlands-based companies that provide business-critical technology to their customers.”

— Plain Vanilla Investments, own website
Layer
Direct investor
Type
Private equity
Stage
Growth
Headquarters
Rotterdam, Netherlands
Invests in
Netherlands
Sectors
business software, smart systems & devices, tech-enabled services, digital platforms, healthcare software and hardware
Portfolio
4 companies

Team, as Plain Vanilla Investments publishes it

  • Roy van der Geest Partner
  • Arthur Tjon Partner
  • Hein Hoogduin Partner
  • Lars de Kock Operating Partner
  • Laurens den Herder Investment Director
  • Joep Geurts Associate
  • Ingrid Kolenbrander CFO
  • Tessa de Groot Investment Analyst

Names and roles exactly as listed on plainvanilla.nl. Nothing else about these people is recorded.

Most shared portfolio companies with

Derived from portfolio pages both investors publish themselves: each pair below lists at least one company in common. 167 investors with a shared portfolio company. A shared company is not proof they invested together in the same round.

and 157 more — the graph.

Where this comes from

Every fact above was read from a page Plain Vanilla Investments publishes itself. Nothing is taken from third-party databases. Investment activity (deals, co-investors) is not yet recorded.

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Record 5973 · added 2026-09-03 · link last verified 2026-10-21 · confidence high

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